She Did It Again: Brittany Mahomes’ Emotional New Business Announcement Leaves Chiefs Kingdom Roaring

Kansas City may be sweating through the most stressful season of Patrick Mahomes’ career — but his wife, Brittany Mahomes, just dropped a career announcement so big, it made the NFL pause.

While Patrick chases another shot at the playoffs, Brittany is quietly building an empire of her own. And today, she took the next massive step.

On her Instagram Story, Brittany shared the news with 2.1 million followers:

“So excited to share that I designed my own #NFL collections with @amazon again this year!! Available in more garments AND in youth sizes!”.

This marks her second official NFL-themed fashion line with Amazon — a $2.49 TRILLION company — and the newest drop includes:

Custom Chiefs hoodies
Game-day tees
Youth merch
Affordable fan gear starting at $28
And she’s not just promoting it online…
Brittany wears her own designs at Chiefs games, turning the sideline into a runway and national broadcasts into free advertising.

This isn’t influencer merch — it’s strategic, elevated, high-visibility branding.

Long before becoming the First Lady of Chiefs Kingdom, Brittany launched:

🏋‍♀️ Brittany Lynne Fitness
Her successful fitness brand and community-driven programs

⚽ Co-owner of KC Current
Now one of the fastest-growing NWSL franchises — valued at $275 million in 2025.

💼 Brand partnerships
This year alone, she secured major deals with:
– Divi (official NFL-season partner)
– WHOOP (with Patrick)
– Multiple nationwide campaigns

Her independent net worth is now estimated at $15 million — and climbing fast.

Patrick dominates the field.
Brittany dominates business.

Together?
They’re turning Kansas City into the center of two worlds: NFL glory and entrepreneurial power.

And Chiefs fans are taking notice — calling her the “most influential NFL wife in the league.”